Introhive's interaction-centric scoring model, also known as the activity-based scoring (ABS) model, provides a modern and dynamic way to assess relationship strength between users and contacts. This model quantifies relationship strength based on the analysis of activities, specifically email messages and meetings, that have been ingested into the hive. Unlike traditional scoring models, the interaction-centric model recognizes that relationships are not static; they diminish over time if there is no interaction, reflecting the dynamic nature of professional connections.

Introhive's interaction-centric scoring model centers around the analysis of reciprocal email exchanges and meeting interactions between a user and a contact. For each qualifying interaction, a score is calculated based on parameters defined within the hive's scoring configuration.These parameters include time windows and modifiers that influence the weight given to each interaction.

The calculated scores for each activity then undergo a process of diminishing value across five defined time windows. As activities move through these successive time windows, their contribution to the overall relationship score decreases. Consequently, activities within a more recent time window have a greater impact on the score than those in more distant windows. The overall relationship score is therefore dynamically influenced by the volume and recency of interactions within each window. High activity volume in recent windows increases the score, while a lack of continued activity leads to a decrease in the relationship score over time, accurately reflecting the evolving nature of professional relationships. The relationship scores and resulting relationship strength are updated daily within the hive.

Introhive's interaction-centric scoring model is highly configurable, providing flexibility to adjust various parameters to meet specific customer requirements. However, we highly recommend using the default configuration values as a starting point.